April 2010

What Stops You from Making Decisions?

by Tina Forsyth on April 30, 2010

With all the changes in my biz over the past few months I’ve been very purposely letting go of the ‘doing’ – with my awesome team in place (Tiffany and Marki) I’ve actually been able to pull myself out of a lot of the doing stuff that occupied much of my time. They’ve been lovingly slapping my wrist and taking things off my plate. It truly is a delight, I will admit.

What has come as a surprise to me is where my focus is now – on making decisions for my business.

This might sound kind of funny, but I hadn’t really realized before how much time and energy it takes to make a decision. Having spent many years as an Online Business Manager for other business owners, my focus has always been on implementation – someone else decided what the business was all about (made the decision) and I focused on making it come to life (doing).

Now that I have very purposely stepped into the role of being the business owner and creating my business in a different way, I’ve come to realize how tough it can be to make decisions! As I was sharing with a colleague the other day, making decisions can basically be a pain in the you know what. ;)

And yet, this is where the magic happens. Making decisions is all about creativity. It’s about considering what I want, how I can best serve those who need my help – and how to put that together in a way that has the biggest impact possible. It’s where I get to play, explore and create… all the fun stuff that most of us want to be able to frolic in right?

But there are moments where I get stuck in my decisions… I’m not sure if I should do A or B, or maybe there is a plan C that I’m not aware of yet? And that can be SUPER tiring… what I call a toilet flushing moment, going around and around on the same thing and just getting dizzy.

I guess the fear for me comes in around making a ‘wrong decision’ – what if I mess up? What if people don’t like or want what I create? What if it costs a bunch of money and makes nothing? What if I let my family down? What if my colleagues think I’m nuts? What if people point and laugh at me?

Those are the things that I know can stop me, if I let them… and as I read them here they seem a bit silly. I guess it all boils down to being willing to take the risk, which is what entrepreneurs do right?

What stops you from making a decision?

See the thing is, without a decision NOTHING HAPPENS. Not sure why I felt compelled to put that all in caps but it’s true if you think about it. Decisions are the lifeblood of any business – especially a thriving, expanding business that is making an impact on the world. You make a decision, then you and your team can take action on it to bring it to life. That part is actually relatively easy – it’s making the decision that can be tough.

Decision + Action = Impact.

Where are you holding off on making a decision? Being stuck in the limbo of “I’m not sure what to do here” is truly a recipe for insanity. If need be, get some support in place to move through this – someone to talk it through with. I turn to my coach when I get stuck on stuff like this, so he can help me cut through the crap and make the decision.

Oh, and one last thing… if you find yourself defaulting to the ‘doing’ side of things – digging into doing stuff that you feel comfortable and safe in – you might actually be avoiding a decision that needs to be made. Food for thought…

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Elana Carter

by Tina Forsyth on April 29, 2010

Elana Carter

Website: http://www.elanacarter.com
Phone: 888.zen.biz1
Location: Dallas, TX US
Time Zone:
Central

My Experience, I am a: Certified OBM

My Client Intake status is: Open – I am looking to work with new clients

I’ve been working online since…: After getting an MBA, I worked in various operational and financial roles at a number of Fortune 500 firms. I started working exclusively with technology firms about seven years ago. I love it!

For the past five years, i’ve been focused on growing an it consulting firm. revenues more than tripled to the 2 million dollar level.

I’ve had the opportunity to translate my ideas into action and make a significant contribution to the growth and development of a company. I’ve done the best work of my life and had fun the entire time.

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Confessions of a Control Freak Episode 5

by Tina Forsyth on April 26, 2010

Life outside of your business – do you have something compelling to fill all your new free time?

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Date: Wednesday, April 21st at 8am pacific / 11am eastern

Late in 2009, the FTC revised their guidelines which greatly affected those who run online businesses and early 2010 Mastercard and Visa, as well as other merchant processors, have conveyed some new regulations in response to longtime complaints from customers that are being billed for products they didn’t want or felt they were being misled into buying.

As Online Business Managers it is essential that we understand these rules on behalf of our clients, so that we can ensure that they aren’t crossing any lines that could potentially cause issues (such as getting their merchant account shut down, eek!).

And yet, trying to sort through these FTC changes can be daunting to say the least – so we’ve invited Lisa Wells to do a very special call for us and explain the new FTC guidelines in plain English.

On this call, you’ll learn:

  • What the FTC Guidelines are about and why you should care
  • Who these guidelines are for
  • How these guidelines affect use of testimonials
  • New rules around continuity programs

Lisa will lead you through practical steps you can take now to ensure that your clients stay compliant with these new rules.

Lisa founded Coast2Coast Business Support Solutions in July 2005 after more than 15 years of experience working in the real estate and information technology industries. She found her passion working with computers and helping others be more productive in their day to day jobs. After Lisa’s husband received orders to relocate from Southern California to North Carolina in June 2005, Lisa found herself joining other like-minded virtual entrepreneurs and opened an online business. In the spring of 2010, she transitioned from a virtual assistant to an online business manager and now works with 7-figure entrepreneurs in managing their online businesses. You can visit her on the web at lisarwells.com or read her blog at marketingmindsetblog.com

Audio Recording (60 mins) | Click Here for MP3
Revised FTC Guidelines and Changes to Visa/MC | PDF

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Drumroll Please…

by Tina Forsyth on April 16, 2010

I’d like to introduce you to the group of fabulous women who successfully completed our admittedly tough Certification Week process.


Cindy
Morus
Heather
Logan
Raven
Howard
Lisa
Wells

Lynn
Pearce

Sandy
Zuniga
 

Denise
Haney

 

Elana
Carter

 

Larissa
Parks

 

Jen
Arensberg

 

Renee
Henderson

All of these lovely ladies have been granted the designation of Certified Online Business ManagerTM – I am SO very proud of these ladies and I want to tell you why.

  • They have invested significant time, money and energy in the Online Business Manager Training program (at a time when many aren’t willing to do so) - which shows their commitment to being an outstanding OBM for their clients. They aren’t just playing around or dabbling in being an OBM – they are ready!
  • They understand the official role of the Online Business Manager - and are truly dedicated to stepping in and managing all the day-to-day activities of your business, so you don’t have to. They aren’t just calling themselves OBMs and doing only part of the role.
  • They bring a wealth of experience in different industries and backgrounds to the role – chances are that regardless of what you need, you will find that person here in this group. A really varied bunch.
  • They understand the needs of the high-end business owner - yes, that means they *get us* as the nutty entrepreneurs that we can be, and are willing to put up with us! Let’s face it, we can be very demanding as business owners and we need someone who can keep up right? (We spend ALOT of the OBM training in this area.)
  • They tackled our admittedly tough Certification process and came out shining. For more info on what our Certification process entails check out this post from last year (note, it’s the same process now with different business owners each time).

Click here to visit the OBM Directory to learn more about these truly talented women (and yes, many of them are still available for hire.) Our next Certification Week starts May 3rd, getting ready for round 2 with another group of trainees!

So all of this leads to the obvious question… How do you know if you are ready to hire an Online Business Manager?

>> Click here to take the Take the ‘Am I Ready to Hire an Online Business Manager?’ Assessment.

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I don’t really have anything to say…

by Tina Forsyth on April 16, 2010

So I’ve spent the past few days racking my brain, trying to come up with my next brilliant ezine article. ;-)

And yet here I sit, my brain empty and I still have nothing to say… which is unusual for me. And so I’ve been thinking about all the changes that have been going on in my business lately and wondering if there is something I can share from this journey.

It’s been a SUPER busy 6 months for me… in that time I’ve:

  • Joined a high-end mastermind program to get support/guidance re: all the big things I want to do for folks in my market… best thing I’ve done for myself in years. :)
  • Officially let go of my last couple of 1-1 OBM clients, so that I can now fully focus on providing training & support to Online Business Managers and the business owners who need to hire them. This was a toughie in some ways, big shift for me and my business to let go of these clients…
  • Been on six – yes six!! – business trips… and have another one at the end of this month. I tell ya, considering that I really prefer not to travel (with 2 small kids at home) this has been quite the stretch for me. All for good reason, but still challenging, too.
  • Did another session of the OBM Training & Certification training in February, with a brand new format and an awesome group of ladies.
  • Had a bit of a travel snafu re: the OBM Training program that really threw me for a loop… one of those ‘eek! My business could have fallen apart here’ moments if I let it (which I didn’t, but of course!).
  • Launched and filled the first ever Online Business Manager Mentorship program, to provide ongoing strategy, support and guidance to an intimate group throughout the year.
  • Hosted the Virtually Successful Telesummit with Cindy Greenway, something we have wanted to do for a LONG time.
  • Hired my own Online Business Manager Tiffany to join the team and take over the day-to-day stuff.

K, I’m tired just reading this list. And then I have a whole other list of upcoming stuff that I’m working on which is twice as long and oh so fun!

Which actually brings me to the point of this (non)article… which is that I’m tired! I actually had to laugh, I was sharing all of this on a coaching call with David last week re: “here’s what’s going on… what do I do?” And his response “Take a rest Tina, you need a break.”

I was talking to a fellow biz owner about an upcoming project we are collaborating on together, and she said to me “hey Tina, we don’t need to do this right away… take a breather here and let’s plan this for the summer.” My first thought was “really? but I want to do it all NOW!”… then my second thought was AHHHHHHHHH.

So needless to say I have nothing to say because I need a break – if I’m 100% transparent here, I’ve let myself get dangerously close to burn-out and that simply isn’t acceptable.

So I’m taking a breather… officially taking a week off in May, and up until then purposely creating some breathing space throughout my days. As Andrea Lee would say – one of my favorite tidbits from her Wealthy Thought Leader Conference last month – it’s time for some “lemon sorbet for the brain.”

And that’s all I have to say, for now. :)

Comments, thoughts?

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Christine Dailey

by Tina Forsyth on April 15, 2010

Company: CPC Business Services, LLC
Website:
www.cpcbizserv.com
Location:
Texas & San Francisco
Time Zone:
CST & PST

My Experience, I am a: Certified OBM

My Client Intake status is: Open – I am looking to work with new clients

I’ve been working online since…: I have been supporting C-Level executives in the corporate world for over 15 years and have 10 years of managerial experience including managing office employees, an airline reservation center and a travel agency. In many of my positions I took on 2 roles managing them both successfully; also I came into many positions as the first one in that position so creating it from nothing. I always enjoy this type of challenge.

I’ve been consulting as an EA and Projects Control Administrator for the past 9 years in corporate America, 5 of these I’ve been able to work part time virtually which I truly enjoy and plan to move FT virtually by the end of summer 2010.

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Cindy Morus

by Tina Forsyth on April 15, 2010

Company: Cindy Morus
Email:
cindy@cindymorus.com
Website:
www.CindyMorus.com
Phone:
916-897-9153
Location:
Elk Grove, CA
Time Zone:
Pacific

My Experience, I am a: Certified OBM

My Client Intake status is: Open – I am looking to work with new clients

I’ve been working online since…: 1982 (remember 300 baud modems?)

Many Online Business Managers come to the profession from the office assistant side as former Virtual Assistants. I arrived here in August 2009 after decades of corporate and small business management experience. The work is a perfect fit for my experience and my passion: I help people organize their businesses to maximize their potential and reach successful financial outcomes.

My business, www.CindyMorus.com, includes my services as Certified Online Business Manager, Membership Manager, and Virtual Events Manager. I have the skills and experience to make things happen for overwhelmed entrepreneurs with lots of big ideas they can’t get implemented because there’s just too much to do only a daily basis. That’s where I come in. I say, “No more boring and tedious – give it to me!” I locate the resources to get it done – whether it’s people or technology.

As your Online Business Manager, I’m looking for ways to create more time in your day so you can focus on what only you can do. This might include managing other staff and contractors, managing product development and fulfillment, customer service issues, – anything that increases revenue and lowers expenses. And very importantly, together with the business owner, I create an online presence for the business.

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Denise Haney

by Tina Forsyth on April 15, 2010

Company: The Virtual Asset, LLC
Website:
www.thevirtualasset.com
Phone:
610-570-1956
Location:
Bethlehem, Pennsylvania
Time Zone:
Eastern

My Experience, I am a: Certified OBM

My Client Intake status is: Open – I am looking to work with new clients

I’ve been working online since…: After spending 20 years in the corporate world, in 2009 I decided to combine my exceptional administrative support and managerial skills with my dynamic spirit and enthusiasm to create a company offering online business management and virtual assistance.

My dedication and devotion to the companies I have worked for and the individuals running those companies has always earned me the compliment of “being an asset to the company” inspiring the naming of my company … The Virtual Asset, LLC.

In my transition to the online world, I have taken (and will continue to take) numerous specialized training programs to develop my online business management and virtual assistance skills. I have completed the following courses:

  • Certified Online Business Manager (Tiny Forsyth and Andrea Lee)
  • Internet Marketing Virtual Assistant Program (VA Classroom)
  • Social Marketing Specialist Program (VA Classroom)
  • Traffic Geyser (Online Video Marketing Platform) Certified VA Training (VA Classroom)
  • Certified eCommerce (1Shopping Cart) Specialist (Hot Skills VA Training)

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Lynn Pearce

by Tina Forsyth on April 15, 2010

Company: The Calisto Group
Website:
http://www.LynnPearce.com
Phone:
415.692.1062
Location:
San Francisco, CA
Time Zone:
Pacific

My Experience, I am a: Certified OBM

My Client Intake status is: Open – I am looking to work with new clients

I’ve been working online since…: I have worked within the technology sector since leaving college (too long ago to say when!) as a software engineer, systems and business analyst and project manager. I then found my forte in consulting – working with new product development teams as a coach and mentor, helping them to improve their management, development and organizational practices.

I transitioned to the realm of small business coaching about two years ago and found that many of the skills that I coached people on in the corporate world are just as applicable to entrepreneurs and small business owners regardless of their content focus.

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