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Date: Thursday, September 16th at 1pm Pacific /4 pm Eastern
You’ve all heard the saying you don’t get a second chance to make a first impression. In fact, 55% of your communication skills are based on your appearance and can affect your marketing efforts both online and offline.
How you represent yourself can have a HUGE impact on your business. And it’s not just about what you look like (although that is part of it) it’s more so about how you feel about yourself – your level of confidence. This comes across in all of your communications and can make the difference in someone saying “yes” to hiring you (or not.)
Our Guest for the Month of September is Ungenita Prevost the creator of The Billion Dollar Beauty Club, an internationally known Beauty Empowerment Author & Speaker. She’s worked with some of the world’s most Glamorous and Influential celebrities during her 10+ years in the Entertainment Industry as an Actress/Dancer/Body Double including Stephen Spielberg, Jon Bon Jovi, Ashton Kutcher, Jamie Foxx, Janet Jackson & Madonna. |
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Date: Thursday, August 12th at 12:00pm Pacific / 3:00pm Eastern
Savvy entrepreneurs watch their dollars closely as they build their business and strategize for the future.
While most business owners already understand the services that virtual assistants provide and are familiar with the fee range for those services, it’s a different story for the new arena of Online Business Managers. The fee difference from VA to OBM can be difficult to swallow so it’s your job to help them understand how your services will facilitate an entrepreneur reaching the next level of business growth.
But you can’t do it by just telling them all of the wonderful reasons for working with you or you’ll lose more potential clients than you’ll gain.
Join Carolyn Herfurth, an expert on “sales rejection prevention” as she covers:
- The 5 steps to creating your own rejection prevention plan to land the clients you want
- Some of the most common mistakes you can make to hurt your sales efforts and how you can avoid them
- How to engage your prospect in a sales conversation to eliminate objections
Before founding The Biztruth, a company dedicated to helping solopreneurs avoid sales rejection, Carolyn owned a multiple 6-figure business helping her clients launch nearly 100 businesses. As a serial entrepreneur who’s worked exclusively with other entrepreneurs for the past 8 years, she knows what works and what doesn’t when it comes to running a small business and landing the ideal clients. To learn more about Carolyn, visit thebiztruth.com.
Call-in information for live call is on your member login page. Missed the live call? Get the audio download on your member login page within 48 hours. If you do not have your password, e-mail us at support@obmconnect.com
If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
Date: Tuesday, July 20th at 10am pacific / 1pm eastern
Do you stand out from your competition? Do you have a unique branding and positioning platform that attracts prospects to you? Are you implementing PR and marketing strategies to build your brand and business? Or are you just “yet another” OBM business, that is lost in a sea of similar offerings, hoping clients will choose you? In this teleseminar you’ll learn branding, marketing and PR strategies to ramp your business and generate the revenue you desire.
In this info packed one-hour teleseminar you’ll learn:
- What IS branding (and ISN’T)?
- How to translate your brand to all the written, verbal, and visual communication you develop
- What are the key components of a good Press Release?
- Where can you deploy your Press Release online?
- How can you optimize your Press Release so it gets found in online searches?
- How can you approach the media with specific topics to generate interview requests?
- How often should you contact the media and what should you be saying to them?
- How can you write articles, and where can you deploy them, to get more exposure for your brand?
- What are some social media tips/strategies and useful resources you can use to generate clients and awareness for your business?
Lisa Orrell, The Promote U Guru: Lisa is an in-demand Branding Expert, Marketing Consultant and Business Coach, who works with small business owners, entrepreneurs, coaches, consultants, entertainers, speakers and authors. She has 20 years of experience and has received over 75 national and international awards for marketing excellence. Plus, Lisa is also the author of 3 books and a professional speaker. Based on her expertise, she has been interviewed by, or written for, (partial list): ABC, MSNBC, NPR, The Wall Street Journal, NY Times, TIME, BNET.com, WomenEntrepreneur.com, and countless others! To learn more about Lisa visit: www.PromoteUGuru.com. Follow her blog, and join her online (Twitter, Facebook and LinkedIn) by visiting her main website!
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
Date: Tuesday, June 15th at 9:00am pacific / noon eastern
A Request for Proposal (RFP) comes in from what appears to be your perfect client. You ARE the best candidate for the role. You’re eager to capture their attention.
So how do you respond? How much information do you include? What details are a MUST to include? Do you include your rates? What about a resume?
We’ve seen our share of RFP responses and sadly, we’ve seen some responses from fantastic virtual professionals (like yourself) who are short-selling themselves for what could be a perfect opportunity.
Frankly, we’re tired of seeing you short-sell your talents and we want to help YOU demonstrate the expert you are to the business owners you want to work with. That’s why we’ve decided to host this call – to share the do’s and don’ts of responding to RFPs.
In this call we’ll discuss:
- Specifics to look for in an RFP (to help you determine whether it’s even worth responding to)
- Top 5 details to include in your response to a RFP
- What to NEVER include your RFP response
- The #1 reason biz owners will immediately delete your RFP response without further consideration
Cindy Greenway is the author of Virtually Successful: 8 Simple Ways for Virtual Assistants to Find (and Keep) Clients and Co-founder and Lead Trainer of Hot Skills VA Training. Since the start of her VA business in 2003, she has worked with highly respected and successful online-based businesses and now focuses her time on training and mentoring virtual professionals as well as supporting the growth of the industry by educating the business community.
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
Date: Tuesday, May 25th at 9:00am pacific / 12:00pm eastern
Even though we work in a virtual world, as Online Business Managers it is essential that we build a strong business network both for ourselves and our clients. And yes, this does mean getting out from behind the computer every once in a while and meeting people face to face (gasp! ;))
In fact, we are firm believers that your success depends on your getting out and connecting with people live and in person. The business world is changing and you need to be willing and comfortable in doing so - or opportunities may pass you by.
What You’ll Learn:
- Tips to relieve the anxiety of networking
- Ways to identify “your people” in a room
- What to say and what NOT to say
- How to have fun and throw your own party!
Bryn spent 20 years in Corporate America as a passionate leader of high-performing teams and endless multi-million dollar projects. One of her secrets to success? Her ability to connect and collaborate. She is now bringing that same passion along with her laser-focused connection strategies to her clients and broader on-line community. Her Goal: To make connecting FUN and PROFITABLE for everyone! To learn more about Bryn, visit www.brynjohnson.com
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
Curious about Infusionsoft? I was too… as I’ve seen it popping up all over the place the past year or so. And so I decided to dive in and get to know a bit more about this tool and see what all the buzz is about.
Let’s just say I’m very impressed to say the least. I’ve recorded a video for you with my thoughts PLUS have a very special invite for you to join me next week.
>> Click here to watch the video and sign up for our no-cost call on May 11th re: “Infusionsoft: What Is It and Why Should I Care?”
PS – Everyone is welcome to join me for this call, whether you are an Online Business Manager or Virtual Assistant who wants to learn a new way to support your clients, OR if you are a business owner looking for a way to *finally* automate your marketing process.
Date: Wednesday, April 21st at 8am pacific / 11am eastern
Late in 2009, the FTC revised their guidelines which greatly affected those who run online businesses and early 2010 Mastercard and Visa, as well as other merchant processors, have conveyed some new regulations in response to longtime complaints from customers that are being billed for products they didn’t want or felt they were being misled into buying.
As Online Business Managers it is essential that we understand these rules on behalf of our clients, so that we can ensure that they aren’t crossing any lines that could potentially cause issues (such as getting their merchant account shut down, eek!).
And yet, trying to sort through these FTC changes can be daunting to say the least – so we’ve invited Lisa Wells to do a very special call for us and explain the new FTC guidelines in plain English.
On this call, you’ll learn:
- What the FTC Guidelines are about and why you should care
- Who these guidelines are for
- How these guidelines affect use of testimonials
- New rules around continuity programs
Lisa will lead you through practical steps you can take now to ensure that your clients stay compliant with these new rules.
Lisa founded Coast2Coast Business Support Solutions in July 2005 after more than 15 years of experience working in the real estate and information technology industries. She found her passion working with computers and helping others be more productive in their day to day jobs. After Lisa’s husband received orders to relocate from Southern California to North Carolina in June 2005, Lisa found herself joining other like-minded virtual entrepreneurs and opened an online business. In the spring of 2010, she transitioned from a virtual assistant to an online business manager and now works with 7-figure entrepreneurs in managing their online businesses. You can visit her on the web at lisarwells.com or read her blog at marketingmindsetblog.com
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
Date: Tuesday, April 6th at 9:00am pacific / noon eastern
You look at your desk, your inbox, your calendar and you’re overwhelmed. You’ve promised yourself that you’ll take care of it…you’ll finally get organized and get a handle on everything but you’re too busy today… “Okay” you say to yourself, “I’ll do it tomorrow!” The clutter that surrounds you impacts both you and your business. Your clutter is costing you time and money.
Join us on this discussion to learn:
- The 3-biggest organizing mistakes I see people making every day and how you can avoid ethem.
- That Staples® is WRONG! Why buying the newest cool gadget or system is a waste of your money and will never work.
- How to organize your time, your to-dos and your things so that you can take control and make tomorrow into today!
Our guest expert for this Member-Only call is Carrie Greene of CarrieThru Coaching & Organizing Services. Carrie Greene is a coach and decluttering expert. Carrie gets that clutter is not just about your stuff but about the type of life you want to lead. Her powerful techniques have helped thousands of people calm the overwhelm so that they can escape their clutter and gain control over their time, space and things. Carrie is passionate about helping individuals see beyond their clutter and discover what is truly important to them. Visit Carrie’s website www.CarrieThru.com to sign up for the FREE ecourse 4-Steps to Get Organized: Calm the Overwhelm, Create Space and Reclaim Your Freedom.
Call-in information for live call is on your member login page. Missed the live call? Get the audio download on your member login page within 48 hours. If you do not have your password, e-mail us at support@obmconnect.com
If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
Date: Monday, March 29th at at noon pacific / 3:00pm eastern
As an Online Business Manager you need to have solid email list-building skills - not only to grow your own business but also to lock yourself in as an invaluable resource to your clients. Once the word gets out that you know how to bring leads streaming in, your client base is that much easier to grow.
Join product launch manager Dave Navarro (”The Launch Coach”) as he steps you through critical list-building strategies that will help you learn:
- How to create a compelling offer thats draws people onto your list daily
- Balancing content and promotion to make subscribers buy without making them feel sold to
- Social media tactics that build your list without sucking away your time
- Tips for writing headlines that get readers to open your emails
- Three key ingredients of email copy that get people to click your links
… and more.
Dave Navarro is a product launch manager who has helped run successful five- and six-figure launches for online entrepreneurs like Andrea J. Lee, Jennifer Louden, and Naomi Dunford. You can learn more about Dave and download 3 of his popular workbooks at The Launch Coach Library (no opt-in required).
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
Date: Tuesday, February 23rd at at 1:00 pacific / 4:00pm eastern
As an Online Business Manager your skills and abilities are especially suited to working with high-end business owners. And those business owners are clamoring to hire a high-end support professional such as yourself. Sounds like a match made in heaven right?
More than anything I’m asked “where do I find the high-end clients who want to hire an OBM?” If you are looking to work with high-end business owners, join us on this discussion to learn:
- What makes someone a high-end client (or not)
- The 5 best places to find high-end clients
- How to connect and establish a relationship that leads to getting hired
- How to prepare yourself for working with these clients
This class is hosted by Tina Forsyth, Founder of the International Association of Online Business Managers.
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
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