by Tina Forsyth on December 22, 2011
Date: January 17th, 2012 at 9:00 am PST / 12:00 pm EST
In this world of online overwhelm it is often the “tried and true” marketing methods that can have the biggest impact. Enter the world of direct mail, which to make seem old-school but remains one of the most effective marketing strategies around – and is especially effective for businesses that find themselves in a marketing slump. If you really want to showcase your OBM marketing mindset to your clients you will want to join this class and learn where and how this could be an effective strategy to help them boost their business.
In the Teleseminar, participants will discover:
- How Image Advertising & Direct Response Marketing Are Different
- The Key To Successful Direct Response
- 3 Secrets To Getting Your Mail Opened
- Easy Ways To Save Thousands of Dollars With Every Single Direct Mail Campaign
- The 3 Ingredients of All Successful Direct Mail
Our guest expert for this Member-only call is internationally known marketing and business strategist Diane Conklin. She specializes in helping entrepreneurs and small business owners grow their companies to the next level and showing them how to outperform their competition by measuring their marketing and strategically using multi-media campaigns. Diane is also an author, entrepreneur, coach, consultant, event planner, speaker and direct mail expert, who for over 12 years has specialized in showing entrepreneurs and small business owners how to integrate their online and offline marketing strategies, media and methods, to get maximum results from their marketing dollars, through direct mail and other media.
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
by Tina Forsyth on November 22, 2011
Date: December 5th, 2011 at 1:00 pm PST / 4:00 pm EST
Many entrepreneurs don’t understand why it is important to get a strong legal foundation in place for their business – and so they default to not bothering with it at all (which can of course come back to bite them down the road)
As an Online Business Manager it’s important that we know enough to support our clients in taking these steps, that we know ourselves when, where and why a business needs legal advice.
In this session you’ll learn what to look and listen for in supporting your clients businesses.
- When do you need an agreement?
- What are the unique legal issues that online businesses face
- What is intellectual property?
- How does strategy affect agreements?
Our guest experts for this Member-Only call are David M. Goldsmith and Michael T. Greene.
David M. Goldsmith is a senior partner of The Goldsmith Group, LLC. David utilizes his coaching skills to empower clients to connect vision to action. He coaches individuals who head up projects and companies to become powerful, effective leaders that continuously guide innovation and growth. David supports the firm’s clients to stay focused on strategy and moving constantly towards new models of professional and personal success. Mr. Goldsmith was the former chief operating officer of CoachInc.com and past President of CoachU. He is passionate about helping people and has consulted and coached hundreds of businesses since 1991. Prior to that he operated a number of successful businesses in the fields of customer care and broadcast services.
Michael T. Greene is also a senior partner of The Goldsmith Group, LLC. Michael guides clients of the firm through strategic choices and intellectual property matters. He combines his background in law and business to support individuals and organizations exploit emerging opportunities or navigate through difficult decision points. Michael has extensive experience in managing and guiding legal counsel in the development and implementation of intellectual property strategy. A graduate of Harvard Law School, Mr. Greene has an extensive background with both litigation and transactional commercial law, with an emphasis on finance and real estate. He has practiced law in Southern California, specializing in business and commercial transactions, finance, and taxation strategies.
To learn more about David Goldsmith and Michael Greene visit: http://www.thegoldsmithgroup.com/
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
by Tina Forsyth on October 13, 2011
Date: Tuesday, November 22nd at 11:30 am pacific / 2:30 pm eastern
So what does it look like to build an OBM business?
In my experience training/mentoring virtual support professionals for over 5 years now I’ve come to see a very distinct “journey” in the building of an OBM business. There are three distinct phases that OBMs will go through in creating a business that serves both them and their clients.
Join us on this call where we will discuss:
- What the 3 phases of growth are
- What to expect in each phase
- The distinct challenges of each phase
- How to move yourself with grace and ease through each step of the journey
Tina Forsyth is a leading authority on building virtual teams to help businesses thrive. As the author of Becoming an Online Bus
iness Manager and founder of the International Association of Online Business Managers she specializes in maximizing business growth potential through online growth strategies. Having built and managed various six-figure businesses since 2002, Tina knows firsthand how to implement a strong business foundation and the team to support it. Through her Online Business Manager Training & Certification she is teaching this process to other virtual support professionals who want to play a bigger game and become OBMs for their clients.
IAOBM Members: You can access the recording for this call in the Member Area. If you are not an IAOBM member yet, find out more about IAOBM Membership Benefits by clicking here: http://www.obmconnect.com/membership-benefits
by Tina Forsyth on September 9, 2011
Date: September 8th, 2011 at 12:00 pm PST / 3pm EST
As an OBM, one of the things we can, and should be helping our clients with, is building their list. It is a critical part of their business. There are so many ways to do this but why is your client not seeing the results? Why isn’t their list growing consistently with high-quality leads?
Join us for this month’s IAOBM Member Event with our guest expert Derek Fredrickson of ClientAttraction.com. Derek will be sharing the difference between Authentic list building and traditional list building and why it is essential for massive client attraction. You will also discover:
- The 4 myths behind traditional list building
- Why list building is so critical for growing your business and making more money
- The 4 Pillars of Authentic List building – What are they and why are they important.
Derek Fredrickson is CEO of ClientAttraction.com, a company devoted to teaching solo-preneuers how
to make quantum leaps in their business using proven marketing and mindset techniques. Together with his wife Fabienne, they have created their “life by design” working together on their business in leading workshops, mastermind meetings and full day coaching programs. At the same time, they are successfully creating what many would consider the ideal life of the entrepreneurial family, free to grow their income AND quality of life to unlimited levels, while spending more time with their growing family. Derek coaches alongside Fabienne on principles of information and internet marketing to help small businesses attract more clients and receive tremendous growth in their bottom line. Visit his website, derekfredrickson.com.
Audio Recording (60 min) | Click Here
by Tina Forsyth on September 9, 2011
Video #9 (our final video) is with Certified OBM™ Michelle Lopez – who in 10 short months has gone from being afraid to talk on the phone to someone who accepts her value and is charging what she is worth. She is a great example of how business is as much a personal growth journey as it is a business growth journey – and that perseverance is key to creating what we want.

Only 5 Spots Still Available for the Fall OBM Certification Program
>> Click here to Submit your Application to be considered for the program that teaches you how to create a high-end virtual support business with a consistently full practice of top-notch clients who can easily afford your services (and are a blast to work with) <– woo hoo!
by Tina Forsyth on September 7, 2011
Video #8 is with Certified OBM™ Andrea Cinnamond – I just love the fact that Andrea found her inspiration from the show “What Not to Wear” 
After having her children Andrea decided it was time for something new. Like me, Andrea started her business as a coach and after an opportunity to work as a marketing assistant for a coach training school she quickly realized that coaching wasn’t it – and so she started to shift her business…

Only 5 Spots Still Available for the Fall OBM Certification Program
>> Click here to Submit your Application to be considered for the program that teaches you how to create a high-end virtual support business with a consistently full practice of top-notch clients who can easily afford your services (and are a blast to work with) <– woo hoo!
by Tina Forsyth on September 4, 2011
Video #7 is with Certified OBM™ Denise Milligan. So many of us talk about enjoying the freedom that working virtually affords us – yet in my experience most people don’t actually make that happen. Denise is a great example for those of you who have the “travel bug”, as she has built her business to allow her to live part time in Spain each year (dreamy.)

Want to hear more stories and explore becoming an Online Business Manager?
>> Click here to Register for a Free 3-part Training Series exclusively for folks interested in creating a high-end virtual support business that allows you to have a consistently full practice of top-notch clients who can easily afford your services (and are a blast to work with) <– woo hoo!
by Tina Forsyth on September 2, 2011
Video #6 is with Certified OBM™ Ericka Pardun – like many of us Ericka’s journey has been more of a struggle with mindset vs. skillset. After a client asked her to become her OBM she found herself wondering if she could really do this? She decided to take the plunge earlier this year in the OBM Certification program and (in her own words) has gone from “the little VA who was afraid to make a mistake to I’m exceptional and here’s why… ” – she now owns the value she brings to her clients (woo hoo!)

Want to hear more stories and explore becoming an Online Business Manager?
>> Click here to Register for a Free 3-part Training Series exclusively for folks interested in creating a high-end virtual support business that allows you to have a consistently full practice of top-notch clients who can easily afford your services (and are a blast to work with) <– woo hoo!
by Tina Forsyth on September 2, 2011
Video #6 is with Certified OBM™ Ericka Pardun – like many of us Ericka’s journey has been more of a struggle with mindset vs. skillset. After a client asked her to become her OBM she found herself wondering if she could really do this? She decided to take the plunge earlier this year in the OBM Certification program and (in her own words) has gone from “the little VA who was afraid to make a mistake to I’m exceptional and here’s why… ” – she now owns the value she brings to her clients (woo hoo!)

Want to hear more stories and explore becoming an Online Business Manager?
>> Click here to Register for a Free 3-part Training Series exclusively for folks interested in creating a high-end virtual support business that allows you to have a consistently full practice of top-notch clients who can easily afford your services (and are a blast to work with) <– woo hoo!
by Tina Forsyth on August 31, 2011
Video #5 is with Certified OBM™ Brenda Violette – who has a story i’m sure some of you can relate to. She came from 30 years experience in corporate management and never really considered herself an entrepreneur. After being laid off she decided it was time to do something new, and after “dabbling” in a few things she came upon my book Becoming an Online Business Manager – and instantly knew this was it!

Want to hear more stories and explore becoming an Online Business Manager?
>> Click here to Register for a Free 3-part Training Series exclusively for folks interested in creating a high-end virtual support business that allows you to have a consistently full practice of top-notch clients who can easily afford your services (and are a blast to work with) <– woo hoo!